Free tool

Service pricing calculator

The one calculation that stops freelancers undercharging: your income goal, grossed up for tax and business costs, divided by the hours you can honestly sell. Get a rate you can defend — then see it as a day rate and a monthly retainer.

Your numbers

Currency

Income goal (take-home)PKRWhat you want to take home each month, after tax.Monthly business costsPKRSoftware, space, gear payments — paid even at zero clients.Billable hours per weekPKRHours you can honestly sell — not hours awake.Weeks off per yearPKRLeave, sickness, dead weeks — subtracted before pricing.Tax set-aside%Share of revenue you must set aside for tax.

Your minimum hourly rate

1,842 PKR/hour

Day rate (8h)

14,735 PKR

Monthly retainer (20h)

36,838 PKR

You have about 90 sellable hours a month after time off — the business must bill 165,000 PKR a month for you to take home your goal.

Why this number feels high — and isn't

Half your working hours are never sold — proposals, admin, learning, finding the next client. Pricing your awake hours is how freelancers end up working for minimum wage.
Weeks off are already subtracted. Pricing as if you work 52 weeks a year is how December becomes a crisis.
This is a floor, not a ceiling — your market, niche and proof can push the rate far above it. Charging below the floor is the only unrecoverable mistake.

The rate is step one. The packages are the business.

Your AI co-founder turns this rate into productised packages with scopes that protect your time, proposal drafts ready to send, and an outreach plan for your first ten clients — with tasks that keep it moving.

See the service-founder path